Benefits For Professionals

Consumers Look For Technical Proficiency

Consumers look for and trust symbols of technical proficiency and high ethical standards. With the cleantrust logo and patches, you and your company are immediately recognizable as the industry’s best. And each year, thousands of customers use our website to locate Certified Firms throughout the world.

Industrywide Relationships

As part of our commitment to industrywide customer service, the IICRC actively pursues relationships with fiber producers, carpet and fabric mills, furnishing retailers and equipment and chemical manufacturers and suppliers. The use of IICRC-certified service professionals is specified in leading manufacturers’ maintenance brochures and warranties.

Standards Backed By ANSI

As an ANSI-accredited standard development organization, the IICRC has also led the way in establishing the main industry standard and reference guides for professional carpet cleaning, upholstery and fabric cleaning, water damage restoration, mold remediation and inspection of textile floor coverings.

Why become a Certified Firm?

There are marketing benefits that may provide a competitive advantage for your business. Certified Firms are the only cleaning, restoration and inspection companies listed in the IICRC referral database, which consumers can easily access on this site at “Locate a Pro.” Certified Firms are also the only companies allowed to use the cleantrust-certified logo in marketing materials, and the IICRC works hard to ensure the logo is used properly. Each reported violation of improper logo use is investigated by a dedicated staff member and proper action is taken. If you see a supposed violation, please contact headquarters.

The IICRC works with other organizations to increase awareness of certified firms – from companies like Shaw, which requires warranty work be done by an IICRC Certified Firm, to associations, to government officials. Additionally, the IICRC also partners with the American Home Furnishings Alliance (AHFA) to include a suggestion for use of IICRC Certified Firms that specialize in upholstery cleaning in its Furniture Care Codes.

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