Top » Newsletters » June Spotlight

June Spotlight

IICRC Spotlight

Aaron and Justin Ridenour, Owners
Central Restoration, Inc., Clare, Mich.

How did you land in this industry?
We began in this industry by doing construction work for many years. Now we not only build things, we save special irreplaceable items that mean so much to people. We’ve helped save and restore wedding photos after a fire, blankets Grandma made and items from family members that are no longer around to make more memories – it is very satisfying.
What do you do to market your business?
We advertise in papers, on placemats and many other print venues. We are also pretty active online with our website and social media.  
What's one unique thing about cleaning and restoration in your area? Are there any specific challenges you face due to your location?
This past winter provided a special challenge in our area due to the extreme freezing temperatures (-38 degrees Fahrenheit). Many residents’ and business’ pipes burst and froze. Another challenge we see is with second homes. Because they are not lived in from December to May, those burst pipes can cause catastrophic damage because they are not recognized until homeowners arrive in May for the summer season.
If you could give one piece of advice to a young professional starting out in the business, what would it be?
I would tell them to be honest, adhere to moral and ethical principles and work hard.
What do you like best about your job?
Helping people in desperate need. It’s very rewarding.  
What is the most rewarding thing about owning a cleaning and restoration business?
The most rewarding part for me is giving people their life back by restoring their home to a livable condition.
Can you talk about a restoration "horror" story or anything funny you have encountered during your career?
Horror-sewage backups are definitely the worst. One specific homeowner we worked with didn’t realize his sewer line had become disconnected in his crawlspace. After several months, and as winter temperatures eased into spring, the odor indicated a problem. We arrived onsite to literally find a 1,200 sq. ft. septic tank that used to be a crawlspace!

Back to main topic: Newsletters

Share Page
Share on Facebook+1Share on LinkedInShare on MyspacePin it on PinterestShare on Twitter


IICRC on Facebook IICRC on Google Plus IICRC on Twitter IICRC on LinkedIn